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So you're ready for the stage, right? You're ready to play for thousands of people. If you're new to the game, you aren't going to get thousands right off the bat unless you're lucky enough to open for a national recording artist. For your first gig, you'll be lucky to get 100...or even 50. But everyone has to start somewhere, so don't be discouraged before you even step in front of the mic.
You've got the musical talent; now it's time to put your marketing hat on and land that first gig. Where do you start?
First, it helps to establish yourself in your community. Get the word out to the local press about your band. If you're in a college town, that's another great place to increase your fanbase. Scout around the different social gathering spots in your town and figure out how you plan to promote your gig once you land it.
Second, you need to find the right venue for you. If you're a rapper, you're not going to hit up a jazz club. If you're a rocker, you're not scoping out the country bar. If you're choosing the most popular club in town, know that you're going to have competition, so be prepared. You need to know what sets you apart from the other local musicians looking for a gig and know how you can pack the club.
Have you found the right place? Good. You're already part of the way there! Check back for Part 2 tomorrow to learn what a club's booker is looking for when scheduling gigs.
Stacy Ramsey
Consulting Writer, YouMusic.com



